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ABOUT US |
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As the millennium takes a turn, the free flow of information, resulting from the
internet and satellite has resulted in a sweeping change in the fashion trends throughout
the globe. Responding promptly to the market need, Mian Muhammad Latif, Chief Executive
of Chenab Group, visualized a brand catering to such market requirements. ChenOne
is a subsidiary of Chenab Limited, formally Chenab Fabrics and Processing Mills
Limited. The Group is one of the largest exporters of home textile products from
Pakistan.
In 1997, ChenOne opened its first branch in Jinnah Super, Islamabad. This was the
first store of its kind in Pakistan offering the complete range of Fashion clothing
& foot wear, Bed Linen, Kitchen Accessories and Furniture. The tremendous success
and acceptance of the idea reflected the maturity of our customers on one hand,
and on the other hand, prompted ChenOne to open branches nationally & internationally,
so nationally in Rahim Yar Khan & Islamabad (1997), Lahore (Gulberg branch) and
Faisalabad (1998), Karachi(1999), Rawalpindi(2001), Peshawar(2002), Abbottabad and
Lahore (defence) in 2004, Multan(2005), and Sialkot & Gujrat in 2006. Plus
Internationally ChenOne opened its branches in Abu Dhabi, Dubai (Jumeriah), Makkah, Bahrain, Ajman & Sharjah simultaneously during this period. Outlets
in, Karachi (Tariq Road), Gujranwala, Riyadh, Kuwait and Musqat are our near future destinations.
With the target of opening 50 stores in Pakistan by 2010, ChenOne will maintain
its status of being the largest chain of stores in Pakistan.
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